Founder Roel KyvelosFounder Roel Kyvelos +31 (0)6 124 282 45

About EasyGoing

EasyGoing began more than fourteen years ago during conversations with a close friend. Together, we came up with a simple idea: helping families avoid unnecessary stress and uncertainty when someone passes away. At the time, we relied entirely on a developer to bring the concept to life, and progress was simply too slow to keep the project moving. Although the project came to a halt, the idea never left me. Personal experiences, including the loss of my father, kept reminding me how important it was. When AI finally made it possible for me to create the first version myself, the dream became achievable. From there, a professional developer rebuilt EasyGoing from the ground up, creating the secure and reliable foundation it is built on today.

I believe preparing for the future should feel as normal as writing a will, taking out insurance, or creating a backup of your photos. EasyGoing isn't about thinking about death. It's about making the time after you're gone as easy as possible for the people you leave behind. Most people don't put this off because they don't care, they simply believe there will always be more time. My goal is to change that by making preparation simple, secure, and accessible for everyone.

EasyGoing was built with one purpose: to help families spend less time searching, guessing, and making difficult decisions, and more time being there for each other. If EasyGoing encourages even one family to have an important conversation before it's ever needed, then it has already achieved what it was created to do. If you ever have questions, ideas, or feedback, I'd love to hear from you. You can always reach me directly via the WhatsApp number on this website.